Maneuver Men's Grooming is more than just a brand; it's a movement born from personal struggle and a desire to create meaningful change in the beauty industry. Founded by a former firefighter trainee, Udrea Russell who faced the common yet frustrating challenge of razor bumps. Maneuver was created to provide tailored grooming solutions for men and women of color. Some of their most popular products being the Hair Growth Oil, the Razor Bump Spray and Ingrown Hair Exfoliator. The brand’s mission goes beyond skincare; it’s about empowering a community, creating a space where individuals can feel confident and take pride in their appearance while stepping into leadership roles within their communities. 

On August 20th, Seneca Polytechnic hosted its highly anticipated Capstone Project event, a significant milestone for students enrolled in the Cosmetic Science program. This event, attended by key industry stakeholders, including the Canadian Cosmetic Cluster showcased the innovative projects developed by the graduating students. Among the participants is one of the Cluster's trade mission participants for the trip in October 2024, Tribalure. Their student team won the award for standout project. Denyse Nadon one of the co-founders of Tribalure will be representing Canadian cultural knowledge on a global stage during Cosmetic 360's cosmetic Olympiades. 
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The Cosmetic Science Program at Seneca Polytechnic
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Seneca Polytechic's Cosmetic Science program is renowned for its comprehensive curriculum, designed to equip students with the necessary skills and knowledge to thrive in the cosmetic and personal care industry. The program emphasizes a balance between theoretical knowledge and practical application, covering various aspects of cosmetic formulation, product development, regulatory affairs, and marketing. The inclusion of advanced laboratories and industry-standard equipment ensures that students receive hands-on experience, preparing them for real-world challenges.

Neo Naturelle is a new skincare company dedicated to promoting healthy, confident aging through its innovative pro-aging skincare products. The company's origins trace back to a deeply personal journey, ignited by the founder's desire to create safe and effective skincare solutions for her daughter, Marina, during her pregnancy. When Marina became pregnant, she sought skincare products that were not only clean and safe but also effective, prompting her mother to step in and formulate products specifically for her needs. This effort resulted in products that resonated not only with Marina but also with her friends and family, who were impressed by their quality and effectiveness.

Encouraged by the enthusiastic response and the visible results, the founder realized there was a broader demand for skincare that prioritized health and safety without compromising on effectiveness. Thus, Neo Naturelle was born, with a mission to share these transformative products with a wider audience.  We interview company founder Nila Cook about her journey to building a skincare brand in a post-covid cosmetic market.