The Business of Cosmetics: Thriving in a Beautiful, Turbulent, and Fast-Moving Industry
Preorders for October 15th - Order Now!***************************
Limited Quantity
Welcome to The Business of Cosmetics: Thriving in a Beautiful, Turbulent, and Fast-Moving Industry
Dive into the captivating world of cosmetics with "The Business of Cosmetics." This book is your essential guide to navigating one of the most glamorous yet challenging industries. If you want to succeed, prepare to live without a safety net.
Inside, you'll discover:
- Introduction: My journey into the industry and the creation of the cluster.
- History of Cosmetics: A look back at the evolution of beauty products.
- Cosmetic Business 101: The fundamentals of building a successful cosmetic business.
- Cosmetic Product Development: From concept to shelf, the complete process.
- Raw Materials: Understanding the building blocks of beauty products.
- Packaging: The art and science of cosmetic packaging.
- Formulating: The secrets to creating effective and appealing products.
- Regulatory: Navigating the complex world of cosmetic regulations.
- Sustainability: Making environmentally conscious choices in the industry.
- Professional Beauty: Insights into the professional beauty sector.
- Marketing: Strategies to promote your products effectively.
- Retail and Distribution: Getting your products into the hands of consumers.
- Networking and Events: Building connections in the industry.
- SOS - Surviving in the Industry: Tips and advice for overcoming challenges.
I take you behind the scenes of the cosmetic industry and reveal the good, the bad, and the reality behind this glamorous field, which, at the end of the day, is just another business model. This book is written for self-starters, soap makers, chemists, entrepreneurs, spa owners, and anyone interested in breaking into this vibrant industry. This book is written for the North American market but can be appreciated by beauty professionals from all around the world.
Get ready to learn about the cosmetic industry from the inside out and arm yourself with the knowledge to thrive in a beautiful, turbulent, and fast-moving world.
BONUS - this book has downloadable templates that help you organize your business and checklist to keep you on track.