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Webinar on Digital Strategies

1/1/2023

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​How to Incorporate AR (Augmented Reality), VR (Virtual Reality) and XR (Mixed Reality) For Your Beauty Brand

​The beauty industry has grown to be worth 500 Billion USD. It is an industry full of opportunity but also full of competition. There are many companies that can benefit from the use of technology to further their business. Experience how the Metaverse is full of opportunities for the cosmetic industry. This webinar will be for Ingredients Suppliers, Packaging Companies and Beauty Brands. We will focus on how to incorporate digital strategies that incorporate AR (Augmented Reality), VR (Virtual Reality) and XR (Mixed Reality) which falls under the category of immersive technology for digital strategy. 

What the Webinar Will Cover 

I) Why does storytelling sell, especially in the beauty industry?
Definition of storytelling
Impact on the brain and the hormones
Examples specific to the beauty industry

II) Overview of the new technologies for digital strategy and storytelling
What is AR?
What is VR?
What is XR?
What is the Metaverse?

III) Examples of campaigns using these technologies and if applicable results obtained.

Webinar Download Available Below
ccc_augmented_reality-2.pptx
File Size: 42733 kb
File Type: pptx
Download File

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    Canadian Cosmetic Cluster Team 

    Uniting Canadian Cosmetics and Bringing it to the World

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Copyright © 2021
  • Welcome to the Cluster
    • Our Services >
      • Formulation Labs
      • Certification Guidance
      • Beauty Business School
      • Cosmetic Incubator Training
      • Cosmetic Industry Opportunities
    • Canadian Cosmetic Cluster
    • Global Services
    • Privacy Policy
  • Cluster Activities
    • Beauty By The Sea Project
    • Trade Mission To France / INNOLYMPIAD >
      • Cosmetic Week 2023
      • Symposium
    • Korean Trade Mission To Canada >
      • June Innovation Night Out 2024
      • Korean Beauty Day
    • Virtual International Day
  • Cluster Updates
  • Welcome to the ChemBox 2023
    • Oat Oil
    • Watermelon Extract Powder
    • Blueberry Extract Powder
    • Grape Seed Oil
    • Seabalance 2000
  • ChemBox 2nd Edition
    • Nanovetores
    • Charles Tennant
    • Upcycled Beauty NECTA
    • Native Extracts
    • Glacial Bay Clay
    • CoSeed Bio Pharm Co
    • Simply Ingredients - Green Tea Wax
    • NAP Tea Tree Oil
  • Pilot ChemBox
    • Provital
    • Biolie - Ruby Red
    • INdermal - DDS Retinol
    • Mirexus - Phytospherix
    • Upcycled Beauty
    • MMP
    • Natural Immunogenics
    • Simply Ingredients - Hyaluronic Acid
    • Manicouagan Sea Minerals
    • Packaging
  • ChemBox Solutions
    • ChemBox Ingredients
    • ChemBox Packaging
    • ChemBox Prototypes
  • Cluster Members
    • Raw Material Suppliers
    • Packaging Suppliers
    • Claims and Testing