Cosmetic Industry Information to Benefit You!
The Canadian Cosmetic Cluster would like to welcome the Lisa Figuccio of Solevar Marketing.
Lisa Figuccio, originally from France, has worked for the largest cosmetic corporations in Canada (including l'Oréal Paris, Benefit Cosmetics, Bourjois Paris), she also helped several start-ups to emerge in new markets (Canada, USA, Europe) and led the expansion of new brands in North America (product development, marketing strategies, distribution). Lisa realized that there was a real need for fresh ideas and a personalized approach to coach cosmetic brands & founders. She created Solevar Marketing to leverage her expertise & passion for the industry and to support brands in their acceleration worldwide. Solevar Marketing is a consulting & branding agency focusing on helping cosmetic brand to grow internationally.We specialize in brand audit & positioning, market assessment, brand acceleration & go-to market strategies.
Lisa will be a great addition to the Cluster and provide service packages to help brands with marketing and branding. Please check out our service page for more information.
Canadian Cosmetic Cluster Team
Uniting Canadian Cosmetics and Bringing it to the World